Wednesday, April 10, 2013

Samsung starts ad campaign of Galaxy S4, ads go on-air

Samsung has started campaigning for its latest flagship phone: Galaxy S4. Launched in March, the phone has not got its official dates for sales. Samsuns is working hard on its big ad campaign to promote Galaxy S4.

In this series of advertisements, there are 3 ads which highlight Samsung's 3 features- S Translator, Group Play and Sound Shot. All of these videos are enclosed in a limit of 30 sec. S S translator is a built in app to translate text in different languages. The best thing is, it can work offline. Group Play lets users connect their Galaxy S4 devices to play similar song, all devices will work like speakers. Sound Shot is a nice feature. It provides users the ability to take a picture and also record the surrounding noise.


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